Dora the Explorer is Growing Up…thoughts?

dora-silhouette-final Mattel and Nickelodeon/Viacom, hoping to take this hit preschool brand to the next level, is introducing a more grown up version for older girls.  Much like the Elmo rollout each year, we won’t see the actual new Dora until it is revealed later in the year.  We’ll see whether Dora fans transitioning into the next age group will accept an older, more mature version (she is scheduled to move to the “big city” and have a a “more fashionable look”)–or whether Dora will be a character they want to remember from their early childhood.  Thoughts?