Does anyone still need a teddy bear or baby doll?

The short answer is: of course they do.

So yesterday before our Today Show segment I went to say hi to the 20 plus kids that agreed to be “elves” in our toy test on the plaza. They were all really well behaved…and many totally tuned into their phones and ipads. If you have kids you know the drill and

Wobbly Carmel by Bunnies by the Bay

Wobbly Carmel by Bunnies by the Bay

even if you don’t…if you go out to a restaurant and look around…you see kids engaged with their screens. Makes you wonder about more traditional types of play and the toys that will engage this digital generation. While everyone is totally abuzz about today’s kids monopolizing their parents’ smartphones and tablets, the last generation was equally sucked into their handheld players. The notable difference is that while most kids did not get their first Gameboy until they hit the early school years, infants are now part of the swipe-generation.

From a developmental point of view, the answer to my question is a resounding yes. Especially for younger children, we know that they learn best from real life interactions. Language development comes from talking (not just swiping or zapping a fruit ninja). When kids play with their stuffed animals, dolls, castles, dollhouses and other pretend settings – they are at

Calin Naima by Corolle

Calin Naima by Corolle

the center of their play experience. Things happen at their command and as a result of their own imagination not something created or dictated by a toy designer.  Elmo and his friends are fine for novelty appeal…but they do not offer the same open-ended type of pretend play.

Mon Premier Calin by Corolle

Here’s what else you should know about yesterday. The teddy bears and dolls that we brought to the show (but sadly ran out of time to talk about) were loved by the kids. We planned on talking about the wonderful collection of multicultural Calin baby dolls from Corolle (there is also a boy in the collection), the delicious Teddy Bear and Dog from Bunnies by the Bay and the always popular Calico Critters from International Playthings.

Calico Critters by International Playthings

Calico Critters by International Playthings

These toys may seem old-fashioned or boring compared to their high-tech counterparts, but to kids all of these toys are new and able props to their pretend world. And we certainly need our kids to pretend, to dream, to imagine and not just watch a screen.

To read reviews about all  of these wonderful toys, please visit our site.

Toys for Future Shipping Magnates or Fedex Executives

IMG_0026Not sure we really talked about Playmobil’s Cargo setting sufficiently. The plane is super big and the cargo ship is amazing, but it’s the actual shipping containers and crane that deliver the complete  experience. The sets are not inexpensive, but they really do combine to make a wonderful pretend setting.    For more details on the specific sets, visit

You scream, I scream…we all scream for ICE CREAM

Calico Critters Ice Cream TruckThis new Ice Cream Truck from Calico Critters (International Playthings) is off the meter on cuteness and feels right for today where it’s soooo hot in a good part of the country.


Still cuter…

The ice cream dispenser works…icecreamtrucktwo

For a full review and shopping info, visit our site.





icecreamtruckthree James Bond would love these spy toys

There have been spy toys in the past, but this season’s batch will make you think that Q has quit his gig for MI5 and set up shop in toyland. With high-powered real audio and visual capturing capabilities, these “toys” pose real privacy issues. But just looking in terms of technology and design…they’re pretty amazing. (Of course, these are all prototypes and we have not tested any of them with kids yet.)

Spin Master has taken control of the Spy Gear line from Wild Planet and given it a real “spy like” make over.  We were intrigued by the Laser Defense Network ($19.99). Here you set up the devices to create a red beam of light.  If someone breaks the red line by passing through, an alarm will sound. Their Spike Mic Launcher includes an audio mic dart that you can shoot off onto a wall and grab 30 minutes of sound. (We don’t recommend projectile toys as a rule but we thought the design/function were worth a mention). The Panosphere 360 Spy Cam really got our attention.

Spin Master's Panosphere 360 Spy Camera

Spin Master’s Panosphere 360 Spy Camera

The small probe like device (close to the size of a tennis ball) can be rolled into any room and then allows you to capture video (and sound) with a full panoramic 360 degree view.  The software platform will enable users to access different perspectives each time they look at a video.  Amazing if it works.

Spy Net Let Detector from Jakks Pacific

Spy Net Let Detector from Jakks Pacific

Now once you’ve captured your spy…you’ll want to test whether the information he’s giving you is reliable.  To assist with your interrogation, you may want to consider Jakks Pacific’s new Spy Net Lie Detector.  (At first I thought this was the name of the evil company  in the Terminator movies–but that’s Sky Net). The three biometric sensors scan your body for temperature and brain activity – all meant to help determine the veracity of a statement. There is a free downloadable APP (of course there is) to help with the questions.

We will be testing these toys and posting our reviews to


Optimal Building Conditions? The LEGO solution

The NYT’s article Has Lego Sold Out?seems to start from a hazy memory of the authors’ own Lego building experiences. Yes, there have and continue to be LEGO buckets for open-ended building, but the company’s mainstay for the last two decades has been themed, instruction-based sets. What has changed are the themes.

LEGO made a decision that their own castles and space sets were not enough to keep media-savvy children coming to the construction aisle. They took their engineering talents to the world of Harry Potter, Star Wars and most recently, The Lord of the Rings. As someone who has reviewed and covered Lego Systems since the early 90s, I remember feeling sad when the announcement was made that LEGO would enter the world of licensed properties. In the end, it was a move that probably saved the company from the fate of way too many toy companies — but it did not change the building experience.  The key to a good licensed product, is to look beneath the license. Our testers continue to love building these sets and the instructions that come with each set are without equal in the industry.

While we also are avid proponents of open-ended play, we know that school-aged children learn a great deal from following step-by-step directions – not the least of which is the ability to stay with a task. In a culture where everything is instantaneous, this alone is worth the price of the toy. To discount this experience because of a license or a set of directions, ignores the significant benefit of engaging kids in fun activities that do not involve electronics. (Of our school-aged testers, LEGO sets remain the number one request by our families that review products for us.)

It’s also not true that building a model from instructions means the toy is void of imaginative play potential. Our LEGO testers not only use their models for pretend play (some even have epic battles between their Star Wars and LOTR characters) — but they use their LEGO pieces for builds of their own.  LEGO’s own City and Creators lines are popular with our testers.

As most toy companies continue to scramble to find a way to remain relevant in the age of APPs – LEGO has uniquely found a way to retain their appeal to children.  Have they sold out?  If they did, it happened decades ago. But from our point of view, they have adapted to their audience without giving up their core building experience that is both fun and educational.

Polly Pockets Wild and Wacky Hotel


A Polly Pocket in the middle of ping pong match at the Spin 'N Surprise Hotel




Fans of Polly Pockets (Mattel) will love this new Spin ‘N Surprise Hotel.  Our favorite part is the elevator that spins the Polly Pockets as the travel up and down the three story structure.  It’s just silly- in a good way. The two top floors also have a FLIP side–giving the dolls twice as many settings to play. Our testers loved the ping pong table, the big slide into a pool (that you can fill with water), and the Polly Pocket shoes that make it possible for them to stand up.  We also like that there’s lots of action but no batteries required. A plus!

Little Tikes Big Digger Sandbox

The smile on our tester’s face, pretty much says it all.  We love this new sandbox from Little Tikes. It comes with the excavator, the dump truck and tools–all ready for lots of pretend possibilities.  The ramp also adds to the fun! The removable cover is also a plus for keeping the sand clean and neighborhood animals out! You’ll note that it’s not super big–so it can fit on a deck as our testers are using it.

Behind the scenes at the Today Show

We arrived to find an extremely busy and crowded green room.  The boy band, The Wanted, was there getting ready. I was told that Colton from American Idol was also there. Rosie was upstairs getting ready for The Professionals segment. (Hey, I’m a former lawyer-doesn’t that count?)  And yes, there  was the 40 pound cat – that was unfortunately sharing the curtained off area where our toy testers were gathered. Only problem, I’m super allergic.  So I stayed clear of the cat– who was really, really big!

Our testers started arriving. We had many today including twins (I got to hold Grace throughout most of the segment), sisters, brothers and best friends…all testers for the toyportfolio.

Today's Ann Curry with some of toy testers before our segment.

We headed upstairs to the studio for a “tease”–the part where they say “and coming up”….and you see the guest.  We were waiting in the hallway outside of the studio when Ann Curry came by and was really wonderful with the kids.  I’m not sure they really took in all that she was saying to them–but it was great advice about being proud of who you are, standing tall.  After she left we played some games to make the time fly.  Remember how hard waiting was when you were 9?

When we got into the studio, the older kids got busy with the science kit we brought from and the building sets we had from Lego, Magformers, and LaserPegs.

Savannah Guthrie and Grace take a look at the games we brought along!

Many of our older toddlers and preschoolers found the Little Tikes Garden Discovery Center very interesting–each climbed in at one point!  Leaving the babies on the outside.  One of the babies got away–and found her way under the science toys.  I looked down while Savannah was asking me a question and lo and behold there was baby Grace with a piece of paper in her mouth. I removed the paper and scooped her up– and thankfully she was happy doing the rest of the segment with us! It was the first time I did a segment with Savannah– two former lawyers having fun with toys!  She was great and handled the controlled chaos with good humor! I’m also happy I had on my relatively high Jimmy Choo shoes.

After the segment, there’s always a mad dash to get out of the studio quickly!  Here are two of our happy testers  right after we were done.

To read our reviews and ratings, visit,

Lego tester Dante and his mom Jill

Brianna really loved the wooden mower from Manhattan Toy.

Barbie’s Ken was a true trendsetter with the facial hair

While this morning’s news is about LEGO’s Peter (from their new Friends line) and his 5 o’clock shadow, I would be remiss if I didn’t point out that Barbie’s Ken (Mattel)  also went through his “I’m sexy and I don’t feel like shaving” period.