toyportfolio.com Best Toys of 2012 on NBC’s TODAY Show

We had a fun segment on the Today Show talking about some of our Platinum Award winners. It’s always painful selecting the 10 toys to show (turns out we actually had 11!). As we pulled up to the show, Martin Freeman was already at the door – surrounded by photographers and people looking for autographs. I prayed that as my mother and I climbed out of the very high SUV we would not fall with all of those cameras so near by. We exited the car gracefully. You can watch the segment below.

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Before hand….

While I was getting hair and makeup done, I tweeted that there was a hobbit in the building. Just as I finished, Martin Freeman walked out of his dressing room behind me. I smiled. He returned my smile.  My grandmother always used to tell me “it doesn’t cost anything to smile” – he got the same lesson along the way. He was very friendly to everyone. Until I see The Hobbit next week, to me he is still Watson from the BBC Sherlock series. I’m a huge fan.

Martin Freeman visits the Today Show

We had lots of kids for this particular segment. They all were terrific while they waited for our time in the studio. In fact, we were brought upstairs and then the schedule got moved around a bit. They were amazingly well-behaved and calm as they waited even longer out in the hallway.  Here are some of their pics.  

 

 

 

 

 

 

 

This was the first time I was doing a segment with Willie Geist, the new host of the 9 o’clock hour. He’s great…and with two young kids, he’s in the toy zone.

Happily we got to talk about some of our favorite toys of the year from Fisher-Price, Wonderworld, Hasbro, North American Bear Co., LEGO, Playmobil, Marbles, The Brain Store, LeapFrog, Silverlit and Mattel. All of our Platinum Award winners are broken down by age with full reviews at www.toyportfolio.com.

After the segment, Willie took a picture with Joanne (who has been part of the WG fan club from his Morning Joe days).

It was a very good day…and I am forever grateful to my mother for taking a risk and starting the toyportfolio with me. She is the most generous mentor and business partner. Our adventure through toyland together is one of the great gifts of my life.

Willie Geist and Joanne Oppenheim at the TODAY Show

 

Behind the scenes at the Today Show

We arrived to find an extremely busy and crowded green room.  The boy band, The Wanted, was there getting ready. I was told that Colton from American Idol was also there. Rosie was upstairs getting ready for The Professionals segment. (Hey, I’m a former lawyer-doesn’t that count?)  And yes, there  was the 40 pound cat – that was unfortunately sharing the curtained off area where our toy testers were gathered. Only problem, I’m super allergic.  So I stayed clear of the cat– who was really, really big!

Our testers started arriving. We had many today including twins (I got to hold Grace throughout most of the segment), sisters, brothers and best friends…all testers for the toyportfolio.

Today's Ann Curry with some of toy testers before our segment.

We headed upstairs to the studio for a “tease”–the part where they say “and coming up”….and you see the guest.  We were waiting in the hallway outside of the studio when Ann Curry came by and was really wonderful with the kids.  I’m not sure they really took in all that she was saying to them–but it was great advice about being proud of who you are, standing tall.  After she left we played some games to make the time fly.  Remember how hard waiting was when you were 9?

When we got into the studio, the older kids got busy with the science kit we brought from Kiwicrate.com and the building sets we had from Lego, Magformers, and LaserPegs.

Savannah Guthrie and Grace take a look at the games we brought along!

Many of our older toddlers and preschoolers found the Little Tikes Garden Discovery Center very interesting–each climbed in at one point!  Leaving the babies on the outside.  One of the babies got away–and found her way under the science toys.  I looked down while Savannah was asking me a question and lo and behold there was baby Grace with a piece of paper in her mouth. I removed the paper and scooped her up– and thankfully she was happy doing the rest of the segment with us! It was the first time I did a segment with Savannah– two former lawyers having fun with toys!  She was great and handled the controlled chaos with good humor! I’m also happy I had on my relatively high Jimmy Choo shoes.

After the segment, there’s always a mad dash to get out of the studio quickly!  Here are two of our happy testers  right after we were done.

To read our reviews and ratings, visit, www.toyportfolio.com

Lego tester Dante and his mom Jill

Brianna really loved the wooden mower from Manhattan Toy.

Classic Toys tomorrow on the Today Show: Take a Toy Inventory

While there is certainly room for novelty this time of year, it’s also important to bring home toys that have lasting play value. The toys that make the cut tend to be the classics–and often more open-ended. These toys place your child at the center of the play experience. So instead of dolls that do all the talking, dolls that say nothing will be enjoyed for a longer period of time because they will say whatever your child wants them to say!  (The doll to the left is from Corolle Doll’s Calin line). We’ll be talking balls,  blocks, trains, art supplies and games!

Take a toy inventory:

1. Does your child have a variety of playthings? Having a lot of one type of toy (whether it’s dolls or trucks) will often lead to a chorus of “I have nothing to play with.”

2. Gender Free- Is your child’s play experience only pink? only blue?  We want boys to know how to be nurturing parents–so dolls are an important part of role playing “dad”.  On the flip side, we want our daughters to excel in math– so blocks and construction toys should be part of their play world as well.

3. Art supplies - Encourage their creative side. With budgets being cut in many schools, kids have fewer opportunities for painting, using clay, and drawing. Whether it’s a juicy box of new Crayola crayons or an interesting set of watercolor pencils from Faber Castell or eeBoo– find a way to bring them back to the arts.

4. Games- One of the best ways to unplug your family is to play a game together. We have dozens of great suggestions on our list. Find a couple that become part of your family’s entertainment.  I’m personally really a fan of Connect Four Launchers and Joanne’s favorite is almost anything with letters. She’s a beast at Upwords.  (Never quite referred to my mother that way–but you know what I mean).

Hot Toys on Today Show – Behind the Scenes

This morning we headed back up to the studio to take another shot at talking about Hot Toys of the season. The segment had been bumped on Tuesday.  This time we got into the right car. On Tuesday we had gotten into a car that was headed to the airport -which should have been a signal to us that the rest of the morning was probably not going to go smoothly.

With Joanne (the best biz partner and mother!) outside the studio

We arrive at the Today Show. All was unusually quiet in the green room.   The Duggars had been there on Tuesday–making for a very crowded room!  This time Robert Pattinson was upstairs

Robert Pattinson visits Today Show

…we never got to see him but he certainly draws a crowd outside the studio. I always wonder about the fans that wait overnight to catch a glimpse.  I thought it was fitting that we were there with Mattel’s Monster High Dolls that are really part of the Twilightization of America. Our tween testers, many of whom have not read the books or seen the movies really still love these dolls.

Mattel's Monster High Doll Collection

At first I wasn’t sure how I felt about them. They’re so over the top–but I’ve come around. Their focus is on character traits of each monster and how they navigate high school.  It’s less about their body image. I also like that there are boys in the line, and that Mattel participated in an anti-bullying campaign this year with the collection.   I certainly wouldn’t characterize them as beautiful dolls–but they do have a sense of humor that appeals to the 7 & up crowd.

Getting to know Let's Rock Elmo

Many of the kids who were scheduled to be on the segment on Tuesday came back today. We were very grateful to their parents!  We were also joined by some other families who quickly got into the swing of the segment.   I’d always rather do a segment with kids there–it just adds more energy and I think it’s useful to see kids actually playing with the toys we’re talking about.

Right before the segment

For complete reviews of the toys we showed on the segment, visit www.toyportfolio.com. You can also watch the segment on the Today Show by clicking here.

Natalie Morales, Stephanie Oppenheim and toy testers at the Today Show

One of our favorite testing families!

Elmo, The Duggars, and Lisa VanderPump- oh my!

This morning my mother and I headed uptown to do a segment on the Today Show about the season’s hot toys. Let’s Rock Elmo is one of the toys we’re going to talk about. My overriding concern going uptown was the massive zit on my face.  Don’t you think at a certain age that you should get a pass on acne?  My hitting the Halloween candy hard last week probably didn’t help the situation…but still, I do believe that there should be a time limit on the whole adult acne thing.

The good news is that the AMAZING makeup artist Christine waved her magic brushes over my face (in other words spackle was used) and the zit was gone. Seriously–it’s pretty magical. My hair is done–all is good. The kids started arriving for the segment.

The Duggars graciously agreed to let two of their daughters join us. The Duggars were on the Today Show to announce that they were expecting baby #20!  Michelle Duggar and I had a  conversation about our respective cravings during pregnancy. I wondered if they changed over time.  I take my hat off to her–I can’t imagine twenty trips down that road.  She has a very calm core– also necessary to run a household with that many kids!

Our segment was bumped so we were scheduled to post-tape. So we had the kids in the studio, turning the toys on…but then it was decided  to have us back live on Thursday instead-so off we go.

So before we left, I went to the ladies room. And then Lisa VanderPump joined me as I was waiting my turn. She was very friendly.

I’ll own up to it, I am a RHWBH watcher. I don’t want to – but then I can’t stop myself.  It’s the sheer genius of Bravo programming. That’s probably a whole other blog posting. Anyway, I marveled at the seriously high Brian Atwood leopard print pumps she was wearing.  I’ve tried them on (not in the leopard print) –and while I think I look pretty silly in them, they looked great on her.  They make my Jimmy Choo’s look like they’re from the children’s department. For the record, most of these shoes are not in keeping with my feminist roots or my desire not to be crippled, but I also do enjoy being taller. So maybe I’m more a height-ist than a feminist.  I just always wonder whether  anyone finds these shoes comfortable?  In any case, Lisa looked terrific and was on the show to discuss her new book about entertaining.

We then went to visit the wonderful Richard Davies at ABC Radio to talk toys!

So even though I didn’t get to discuss the hot toys of the season on the Today Show yet, it was still a fun day.  The nexus of Michelle Duggar and Lisa Vanderpump–now that’s pretty intense. Tune in Thursday morning in the 9 o’clock hour to see our segment!

 

 

 

Getting Ready!

Halloween is fast approaching which for many means decorating, candy & costumes. For us, it signals that our season will soon be in full swing. Folks that usually think what we do is kind of silly–are now interested in what we found from our testing during the course of the year. We have a really full list of award winners this year that we look forward to talking about. We’ll be looking at the topic in all different kinds of ways –age, budget, high tech, low tech, green…you get the idea.  If you have particular question or list you’d love to have, let us know!

I’ve been spending more time on twitter lately–finding the format both challenging and interesting. You can join the discussion with me, my twitter name is toyportfolio.

 

 

At the Today Show

Right before we went on--I'm not sure what we were looking at!

Yesterday we did our last holiday piece of the season.  The assignment was to feature toys for every budget. With so many toys on our award list, making the selection for this one was really hard. We had just four minutes to highlight toys that we really love. If left to our toy-geek selves, my mother and I could talk about each of these toys for at least that! Since this was more of a gift segment than a piece focusing on the developmental advantages of each toys, we did more toys than usual.

Two best friends getting ready for the segment!

Can you say cutie-pie?

When we got there at 7:30 the green room was already very full. We always want the kids to be there early but it is a really long, long time to wait.  There are donuts — kids eat donuts–kids get a little hyper. It’s all part of the pre-segment experience!  (I on the other hand wait to eat my chocolate donut until after the segment is over). Dustin Hoffman was also there.  Unlike many stars that come through the green room…Dustin smiles at every one.  He’s beloved at the Today Show for being such a nice guy–and you can see it. He looks great–and I guess the word is…happy.  While the Meet the Fockers series just makes me uncomfortable (I guess it’s supposed to) I realize that he is one of those touchstone people that I have grown up with.  Remember Little Big Man?  I remember probably because my folks took us all to see it at the underground theater at Columbus Circle.  As a kid, I thought that was amazingly cool.

Before the segment actual airs there are often teases – which promote what will be coming up on the show in the next half hour.  So the girls did one tease with the dolls from Manhattan Toy and the Nursery Carriage from Corolle.  I then did one with Jay–we played with the 3-D Flash Art from Hasbro.

Jay and I are using the 3-D Flash Art

You can see what the camera is getting from the 3-D Flash Art

After the tease! We did it!

I love this toy–we didn’t do it justice since we couldn’t turn down the lights…but it’s the best spin art toy you’ll ever find.  The blue light changes the images as they spin on the black paper…and in the dark, it’s really special. I also like that you can wipe off the black papers and start over. The process of making the spin art is the thing here–not really the finished product.

The segment went well. The kids had a good time. Al and I were so worried about not getting through to the end that we rushed…and ended up with time to spare. I hate when that happens–but it’s worse not to finish.

The boys playing with the Citiblocs and Planimals

When the segment was over the set gets taken down super quickly to make room for the next segment that involves product. It’s a whirlwind…but definitely fun! (A special thanks to Donna for taking all the pics! Next time I’ll have a zoom!)

After the segment with Al and the boys!

toyportfolio.com’s Top Green Toys for 2010

We’ve just posted our list of top green toys.  It’s a fun mix of beautifully crafted wooden toys from companies like Plan Toys,  Wonderworld, Citiblocs, Tegu and Schylling. As well as some plastic toys from recycled materials (Green Toys) and even a nod to a plastic lamp that you crank rather than load with batteries.   We even have two solar powered devices that will appeal to tween and teens.

What we passed on: scratchy organic dolls, dolls that got credit for being organic but were very muted, and in our opinion a little sad looking. We also passed on many solar activity kits that just didn’t work. Nothing like having a solar panel that just doesn’t feel like powering anything.

At the end of the day, I find any labels like Green or Educational to be only part of the story.  If the toy isn’t fun and engaging, it doesn’t matter what great list it should be on. Probably too many negatives there–but you get the point.  It doesn’t make the cut with us unless it’s also something that engages our testers.