Barbie in Mermaid Tale brings back some oldie but goodie technology…water temperature induced changes.
When you dip her, things change color and appear. The aspects changed by water: her hair, her toe nails and, wait for it…her belly body art.
Here, Barbie begins just as your ordinary Barbie around the pool–in her little hoodie cover up. Ever so short and Barbie-esque. But here, as if on a makeover segment on the Today Show, we see that the hoodie is so much more than a hoodie. It transforms Barbie into a mermaid. No joke.
Take a look: