The Zhu Zhu Hamsters have scurried their way into first position as the “hot-completely sold out” toy of the season. Today’s article by Stephanie Rosenbloom in The New York Times will certainly help fan the craze. It’s been quite a while since we’ve had a hot toy. The toy industry has been battered the last few years by serious issues about toy safety and a shrinking audience as kids leave toyland earlier and earlier. And even though the little creatures are not from one of the major toy companies (they are produced by Cepia LLC), everyone in the toy biz should be pretty happy. These little guys can drive parents into the toy stores–and if you can’t find a Zhu Zhu–you’re bound to buy some other toys. The media is also happy to have a light story to report on – rather than announcing rolling toy recalls.
We did not receive our required safety verification from the manufacturer Cepia on these little critters so we can not give them an official Oppenheim Toy Portfolio award –but given all the hype we thought we should give them an unofficial review.
This is what you need to know:
they are pretty cute
they make a variety of sounds (including mooing like a cow and crowing like a rooster)
they don’t cost a fortune (retail ranges from $7.99 to $9.99)
they are easy to activate -by touching them on top
they have wheels that go back and forth (which can hurt if you put your finger right next to them)
watch out for long hair getting caught in the wheels
they do not require feeding
unlike many virtual creatures of late, they won’t die if you don’t take care of them
there is no cage to clean
unlike the real thing, they also won’t eat their young!
Two toyportfolio.com videos of the Zhu Zhu Creatures