Thank you toyportfolio.com toy testers!

Toyportfolio.com's toy tester Jake after the Today Show

One of the pleasures of my job is getting to know families from all over the country.  When we first started the toyportfolio we started with friends and family…but that quickly grew to families that we didn’t know–from all spots on the map…Alaska, California, Florida.  Long before facebook, I feel like we developed a wonderful network of both moms and dads that I know only through emails.  Over the course of our conversations, I quickly learn which families love games, hate puzzles, feel strongly about complicated instructions and dread noisy toys!   I even went through the angst of the college admissions process with one mom as both of our oldest kids were applying to schools!

Really great testing families take the process seriously (while having fun of course).  Last year we had a family leave New Jersey for Hong Kong…another to London.  I miss these families and their wonderful feedback. When Joanne and I go through toy fair, we often will discuss the kids that have particular interests–knowing we found a product that will probably be perfect for them to take a look at.

Some of our testers also have joined me for segments on the Today Show.  The Denny family has been doing this for several years–and they’re always up for some fun on the set–and do a great job passing time in the green room waiting and waiting…for the time to go up the stairs to studio 1A and play.

So it was with very mixed emotions that I learned that they were leaving the city — opting for more space in the suburbs.  I totally get it–and now it means they will be able to help me with more outdoor toy testing,  But I will miss seeing them!

Below is a picture of Betsy and her kids Jake and  Josie…her older daughter Annie (a seasoned toyportfolio tester) insisted on going to school instead of being on the Today Show.  As Betsy and her husband tried to convince her to change her mind…they laughed, realizing that their daughter had her priorities in order.

Denny Family outside of the Today Show

So happy trails to the Denny family…and a big thank you to all of our testers that provide such valuable feedback – and make our process unique and ultimately really valuable to other consumers looking for objective information about children’s products before they buy.

Happy Holidays!

Getting Ready for Tomorrow

Today I ventured uptown…as much as I love all the Christmas lights, you really need to be ready to deal with the crowds that take over the city- especially in mid-town.  It’s fun and I enjoy watching the kids as they see the tree for the first time – or the amazing Christmas windows at Saks.  But having to get anywhere takes twice as long!

Mr. Robot is happy to see the Rockefeller Christmas Tree

Here’s Mr. Robot enjoying the tree at Rockefeller Center.  I miss my mom today–getting ready for a segment during the holidays is always special–the tree, the lights, the energy of all the people–hearing so many different languages.  It’s always a pinch-able moment.  (Mom’s fine–just didn’t need to be in the crowds.)

Set up is an amazing juggling act executed with such grace and good spirits.  April, the set art director, never seems pushed even though tonight for example she had eight production segments to get ready for…and everything always looks great in the morning when she and the amazing crew at the show work their magic.

Here’s the view of the tree after set up…it is so pretty.

Rockefeller Center during the Holidays 2009

Top high tech toys 2009

V Tech's Kidizoom Digital Camera Plus

Here are our some of favorites of the season– click on the name of the product to read our complete review at www.toyportfolio.com

For younger children:

LeapFrog Counting Candles (LeapFrog)

Two great cameras for 3s and up to enjoy:

Kidizoom Digital Camera Plus (V-Tech)

Disney Pix Jr Digital Camera (Disney)

If you have a child totally into cars, you need to look at:

Doodle-Track Cars (Day Dream Toys)

For kids  8 & up:

MindFlex Game (Mattel)

Nanos (Hexbug)

Eye Clops Night Vision Binoculars (Jakks Pacific)

For really advanced builders:

Mindstorm (Lego)

PETA weighs in on the Best & Worst Toys

We look at toys all year long…we’re always writing about  new trends and new ways of sorting the toys (gender-free, green, multi-cultural, price, high-tech, etc. ). When we first started  toyportfolio.com  we had a Top Ten Worst Toy List — a list that probably didn’t make us too many friends in  toyland…but was a favorite with feature reporters. Our worst list came to mind when we received word of the  new PETA list – naming Naughty and Nice Toys for 2009— yet another perspective on toyland.  Take a look at their list.

I wonder whether the organization is in favor of all the fake animals…zhu zhu hamsters, furreal pets, etc?

If you can't find Zhu Zhu Hamsters…Don't Panic

Alternatives to Zhu Zhu Hamsters

Zhu Zhu Hamsters are getting all the media coverage (yes, I participated in some of it), but they are certainly not the only really special novelty toys of the season.  Here’s a list of other toys that may just do the trick!

Other cute animals that have a little extra something.

Yakety Yaks (Mary Meyer)  Each of these animals make a noise.  There is a pig, a monkey, an owl, a lamb, a bear and dogs.  They don’t run around like Zhu Zhus but they are pretty cute on their own. Read our review.

Kota & Pals Stompers (Hasbro) –   These little dinos are seriously fun–they not only roar they walk.  Read our Review. Watch our video.

FurReal Friends Newborn Puppy (Hasbro)- This a very sweet little puppy that wags his tail and makes little barking sounds. This is one of many in this line–there are dogs, cats, a panda, a bear.  We like the dogs the best. (In interest of full disclosure -we’re not big cat people.) We also have not received safety verification forms on these little guys–so there is no official review on our site.

Two other really cool novelty toys that should not be missed:

Hexbug Nanos (Innovation First) -Each of these small robotic bugs come in a test-tube like container.  We see that the price has come down since we first reviewed them–they are now $7.99.  Turn them on and they really are like little bugs!  They come in lots of colors and are fun to pull out of a pocket or bagpack.  Read our full review.
Watch our videos:

Zhu Zhu Hamster play with Hexbug NANOS

Mr. Robot Dances with Hexbug NANOS

Doodle Car (Day Dream Toys)- We love these super cool cars that follow lines you draw with a washable marker.  Pretty cool. Company also has seasonal downloads of roadways you can print and use with their cars. Read our full review Watch our video.

In Defense of LEGO

Hilary Stout’s article in The New York Times,  With New Toys, More Assembly Required , correctly points out what we’ve been observing and writing about for years.  You need to be ready to roll up your sleeves, arm yourself with a screwdriver, sometimes a power drill — all to put a toy together.  If you’re not particularly handy, we  recommend that you enlist the assistance of the  store or a relative that doesn’t break out in a cold sweat when confronted with complicated assembly instructions.  And whatever you do, don’t start at midnight on Christmas Eve–it’s almost a surefire recipe for tears and spousal strife.

That said…the article then goes on to talk about LEGO sets with too many pieces.  Here, we have to disagree.  The beauty of LEGO sets is that there are sets for all builders…beginners to the most advanced.  Most hard core LEGO fans will tell you that the company has made it too easy for builders with the new bagging technique.  Rather than open the box and find several hundred pieces — the company now pre-sorts the builds.  For LEGO builders of the past– this new approach has been labeled strictly for whimps!  You can hear many a parent say “in my day, we had to go through each and every piece” after we walked five long miles from school.

One of the big messages we try to get out each year is to start at the beginning.  If you are doing all of the building and your child is just watching you–you’ve brought home the wrong set.  The idea of these sets and why they appeal to kids — is that they build a child’s sense of what they can accomplish.  Learning how to read and follow step-by-step instructions is huge.  Having the patience to stick with a project – that not everything is instantaneous – is an important life lesson.

It is no surprise to us that LEGO has continued to do well in these tough times and has maintained a strong presence in an otherwise  shrinking and battered  toy industry.  They have maintained their core mission by giving kids fun kits to build, they’ve improved their directions and they have stayed current by bring in themes and licenses that are attractive to their target audience. The most sought after LEGO kits from our testers are in fact the smaller sets where kids can build a car or Star Wars vehicle and then play with it.  It is that sense of accomplishment that makes them ask for more. The focus is on building self-esteem and confidence and having fun–not how many pieces you can handle.

We also know that building develops the following skills: visual discrimination,  fine-motor, spatial relations, math, reading, ability to follow directions in sequence and problem solving skills.   We want both our sons and daughters to be competitive in math and engineering – it begins with these hands-on experiences. So start small.  It’s like my grandmother always used to say, don’t worry about the size, buy what fits.

For  reviews of our top-rated construction toys–visit www.toyportfolio.com.

ELMO…feeling a little left out

In seasons past, ELMO is the toy we get all the calls for -someone in desperate need for the latest version of the original Tickle Me Elmo Doll.  We have particular fondness for the original – Joanne brought Elmo on the TODAY Show – Bryant Gumbel loved it–and played with it for the entire show.

This season, ELMO is being completely ignored.  A smaller, perhaps cuter critter has grabbed the imagination of children and media outlets everywhere -even though ELMO  tells jokes this year as well as any Borscht Belt comedian. Oh and yes,  he’s  still throwing kisses…it could break your heart.  Watch our video.

Princess & the Frog: Princess Tiana Just One Kiss Doll

Disney's Princess Tiana

Last week I talked about this doll as one of the top five hottest toys in toyland on the TODAY Show.  But because I only had two minutes to discuss five toys, I didn’t have time to demonstrate why this particular Princess Doll is so much fun.  Watch our toyportfolio.com video and you’ll see the interactive/light up features of this talking doll.

Right after my segment, I got an email from Disney–reminding me that there were less expensive Princess Tiana dolls…so true.  You can get your Princess fix for under $16.  The Just One Kiss doll retails for $24.99–and I already see lots of price gauging. There are plainer Princess Dolls–but we have not personally seen or tested them–I do see some complaints on line about the quality of the least expensive version–but we can’t confirm. We’re thrilled that Disney is featuring the first African-American Princess.  If you’d also like a book, we’d recommend Princess and the Royal Ball by Natasha A. Tarpley/illustrated by James Finch)–a full review is on our site.