Toy Fair 2015: Elmo is back ready to laugh

We had the first day of previews today at Hasbro. I left feeling happiest about the new Play All Day Elmo – over-sized and with a soft belly, he’s much more fun to hug than recent models that had hard bodies underneath the signature red fur. This Elmo promises to play eight different games with your preschooler. We saw a demo of the classic game Red Light, Green Light— Elmo prompts your child to move and then says Red Light! If your child stops, Elmo knows AND he also knows when your child is still moving. Magic! We hope the final product works as well as the demo!

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