http://stephanieoppenheim.com/2008/10/top-rated-green-toys/ Thoughts on Toys from the Co-Founder of the Oppenheim Toy Portfolio Thu, 18 Apr 2013 15:58:19 +0000 hourly 1 http://wordpress.org/?v=3.5.1 http://stephanieoppenheim.com/2008/10/top-rated-green-toys/comment-page-1/#comment-455 Questioning your green standards Wed, 29 Oct 2008 15:46:05 +0000 http://toyportfolio.wordpress.com/?p=192#comment-455 What are the standards or minimum requirements to be considered a “green” or “eco” toy? While the majority are fine toys, they certainly shouldn’t be considered “Green” unless they are making measurable steps towards lowering carbon footprint, using recycled materials, recycled packaging, eco-inks, no oil-paint, natural materials from sustainable resources… some of these are pandering to the green minded consumer while still being made of virgin/new plastics, plenty of spray ops, made far away from the shores where they are distributed/marketed, non-recycleable packaging and hinting at a shallow message to kids about being green… at the end of the day, the consumer will see through these attempts by manufacturers and marketors of awards as false attempts and hurting the efforts of companies trying to make an actual difference. I hope in the future that you post the criteria used to give out these awards and become more transparent, as in this award segment it would help weed-out the ones seeking ‘greenbacks’ for looking the part as a way to increase marketshare in a place where they shouldn’t be… making bonafide eco toys.

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